These are example customers, not yours — add customers and orders and this page will score your real ones.
Churn risk model
₹30.00 L (last 12 mo) at high risk| Customer | ₹/yr (last 12 mo) | Days idle | Tickets | Sentiment | Churn risk |
|---|---|---|---|---|---|
| 99% | |||||
| 77% | |||||
| 51% | |||||
| 11% | |||||
| 3% |
How the score works
A transparent, editable model
Churn risk blends recency (days since last order), support friction (open tickets), and sentiment. Edit any cell to run your own accounts — the table re-scores and re-ranks instantly, and totals the last twelve months' revenue sitting in high-risk accounts.
When you ask for a retention plan, Cortex writes a specific play for each at-risk account, prioritised by the revenue you'd lose.